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>>Effective Marketing
Smart Support Effective Marketing
Understand your products, who your customers are, why they buy from you and how to attract more of them. Click for more
>>Sales Growth
Smart Support Sales Growth
Consider the steps that make up your sales process and what you can do to refine them so that you win more business. Click for more
>>Operational Efficiency
Smart Support Operational Efficiency
Explore how your business can operate more efficiently so that you maximise your output and reduce the resources you need.Click for more
>>Optimising People
Smart Support Optimising People
Find out how to develop great teams made up of talented and motivated people working together to achieve their common goals.Click for more
>>Financial Clarity
Smart Support Financial Clarity
Effective business management starts with your financial numbers, make sure you know what they mean and how you can improve them.Click for more

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The Bottom Line

'My business is growing and profitable but how come it is always so short of cash?', Is it true that I could need nearly half my annual turnover just to fund my debtors and stock - and why?'

Most people think accountants speak a foreign language. Financial statements, financial analysis and control, break-even analysis, profit improvement, securing the right type of funding and buying and selling a business are all clearly explained and simplified in The Bottom Line. Expert advice is given through:

* frequently asked financial questions

* short, easy to read and understandable sections

* case studies providing insights into what other businesses have done and why it worked for them.

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